Caterpillar Inc., established in 1925 originated from the merger of two pioneering companies in the tractor industry: the Holt Manufacturing Company and the C.L. Best Tractor Company. This strategic union combined Holt’s innovative track-type tractors, which had been instrumental during World War I, with Best’s advanced tractor designs, leading to the formation of the Caterpillar Tractor Company. Over the decades, Caterpillar has evolved into a global leader in manufacturing machinery and engines, serving industries such as construction, mining and energy.
The company’s ownership is predominantly held by institutional investors. As of recent data, The Vanguard Group, Inc. is the largest shareholder, owning approximately 9.7% of the outstanding shares. Other significant stakeholders include State Street Corporation and BlackRock Advisors LLC, holding 7.6% and 5.9% of shares, respectively. This institutional ownership underscores the confidence and investment interest from major financial entities in Caterpillar’s operations and future prospects.
Throughout its history, Caterpillar has been at the forefront of innovation in heavy machinery. Notably, in 1972, the company introduced its first hydraulic excavator, the 225, marking a significant advancement in construction equipment technology.
Caterpillar’s commitment to sustainability is evident from its establishment of the first remanufacturing plant in 1973, aiming to refurbish and recycle used components, thereby reducing waste and promoting environmental responsibility.
Today, Caterpillar continues to lead in the development of machinery and engines, maintaining a strong global presence with facilities and operations across multiple continents.
Job Type
- Full-time
Location
- Edmonton, AB
Benefits
(Extracted from the full job description)
- Dental care coverage
- Designated paid holidays
- Paid vacation days
- Assistance with relocation
- Vision care benefits
At Caterpillar Inc., our work goes beyond simply producing and selling equipment. When you become part of our team, you join a global network that values both professional excellence and personal well-being. We are innovators, solution-finders and architects of the future, working collectively to develop stronger, more sustainable communities.
We don’t just discuss innovation and progress – we actively implement change that benefits both our customers and the places where we operate. Every day, we collaborate to drive meaningful improvements so that the world becomes a better place to live and work.
Caterpillar’s Construction Industries Services Division (CISD) is actively looking for an Aftermarket Senior Sales Representative to oversee operations in Western Canada. The role focuses on working closely with Finning, our designated Cat dealer in the region.
If you possess a background in sales, product support or dealer transformation and if you’re passionate about driving success in partnership with our dealers, then this role could be an ideal fit for you.
In this role, you will be responsible for managing dealer relationships to market Caterpillar products and services while supporting the growth and development of dealer sales strategies. You will play a pivotal role in enhancing sales performance, implementing business strategies and ensuring customer satisfaction.
Key Responsibilities
1. Business Strategy & Market Planning
- Gain an in-depth understanding of Caterpillar’s business model, ensuring that all activities align with corporate business processes and policies.
- Conduct thorough assessments of market trends, customer demands and industry needs to help shape effective sales strategies.
- Provide guidance to dealers on forecasting, sales planning, rental management and used-equipment strategies.
- Assist with new product launches and ensure smooth market entry for innovative Caterpillar solutions.
2. Sales Performance Monitoring
- Conduct routine sales performance evaluations for dealers, identifying areas for improvement and supporting the implementation of corrective strategies.
- Lead discussions on sales forecasts, setting measurable goals and tracking progress over time.
- Assess dealer activities to ensure that their approach aligns with Caterpillar’s objectives and industry best practices.
3. Customer & Dealer Relationship Management
- Build and maintain strong working relationships with dealers, focusing on strategic sales alignment and customer service excellence.
- Provide sales coaching and consultation to dealer representatives, ensuring that they have the tools and knowledge to enhance customer engagement.
- Identify potential opportunities for business growth, supporting dealers in expanding their market reach.
- Work closely with the dealer network to implement customer feedback mechanisms that enhance satisfaction and loyalty.
4. Business Growth & Expansion Initiatives
- Identify new revenue opportunities, ensuring that Caterpillar stays competitive in the market.
- Assist dealers in exploring new business ventures, ensuring they have the necessary resources to expand their operations successfully.
- Lead strategic discussions on improving dealership capabilities, ensuring that they are well-equipped to meet evolving customer needs.
- Support dealers in implementing cutting-edge sales techniques, leveraging Caterpillar’s expertise to drive success.
Core Skills & Competencies Required
1. Customer-Centric Approach
- A strong understanding of customer engagement practices, ensuring that satisfaction and retention remain a priority.
- The ability to analyze customer feedback and use it to create tailored solutions that address unique business needs.
- A commitment to aligning sales strategies with customer expectations for maximum efficiency.
2. Decision-Making & Analytical Thinking
- Expertise in strategic planning and business decision-making that positively impacts company operations.
- The ability to interpret financial data and apply insights to enhance dealer performance.
- Proficiency in problem-solving and critical thinking, ensuring that complex challenges are addressed effectively.
3. Relationship Management & Communication
- Strong skills in negotiation, consultation and collaboration, ensuring seamless dealer interactions.
- The ability to influence decision-makers at both dealer and corporate levels, fostering productive relationships.
- A proven ability to work effectively within multifaceted business environments, coordinating activities across various teams.
4. Business Development & Market Expansion
- A demonstrated ability to drive sales growth, identifying and seizing new business opportunities.
- Strong experience in developing strategies that align with market trends and customer needs.
- A commitment to enhancing Caterpillar’s market position through innovative and strategic initiatives.
Preferred Qualifications & Experience
While the role is open to candidates with relevant experience, top applicants will possess the following:
- Previous experience in sales or product support, particularly within the construction equipment industry.
- A consultative and proactive approach to business challenges, demonstrating strong commercial acumen.
- A deep understanding of industry trends, best practices and evolving customer expectations.
- A Bachelor’s degree, preferably in business, engineering or a related field.
Additional Role Information
1. Work Location & Travel Requirements
- The position is based in Edmonton, AB.
- The role requires frequent travel (50%) within the assigned territory.
- Candidates must be open to domestic relocation, as relocation assistance is available.
2. Company Vehicle & Benefits Package
- A company vehicle will be provided for this role, ensuring ease of travel for job-related activities.
- Caterpillar offers a comprehensive benefits package, which includes:
- Medical, dental, vision and prescription coverage (effective from day one).
- Pension contributions to support long-term financial security.
- Paid vacation and paid holidays, with adjustments based on the hire date.
- The potential for annual bonuses, rewarding high performance and dedication.
Important Application Information
Employment Sponsorship Details
- Caterpillar does not currently offer sponsorship for non-immigrant or immigrant work visas for this role.
- However, as a global organization, Caterpillar provides numerous opportunities for employment outside Canada.
- Candidates interested in global roles can explore job openings at www.Caterpillar.com/careers.
Communication & Application Tracking
- Applicants should regularly monitor their email inbox, including the junk/spam folder, as Caterpillar primarily communicates through email.
- To check the status of an application, candidates can use the candidate login portal on Caterpillar’s official career website.
Equal Opportunity Employer Policy
- Caterpillar is committed to diversity, equity and inclusion, ensuring that all qualified candidates have equal access to opportunities.
- The company fosters a culture of respect, fairness and equal opportunity employment.
Posting & Application Timeline
- The job posting is open from March 5, 2025, to March 12, 2025.
- If you’re not yet ready to apply, consider joining Caterpillar’s Talent Community to receive updates on future opportunities.
Connect with Caterpillar
- To learn more about Caterpillar’s mission, values and career opportunities, visit www.Caterpillar.com.
- Follow Caterpillar on social media to stay updated on industry trends and job openings:
This role offers an exciting opportunity to contribute to Caterpillar’s legacy of excellence, working with top-tier dealers to drive business growth and customer satisfaction. If you are passionate about sales, product support and business development, we encourage you to apply before the deadline!
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